Stay Laser Focused On Your Business

One of the biggest complaints new business owners have is that of being OVERWHELMED. Online businesses are notorious for

Stay Laser Focused On Your Business

being bombarded by emails, salespeople, offers, you name it. What starts as a business to sell a product on the Internet ends up as an affiliate site, a blog, and a repository for everything BUT what you originally wanted when you start.

Add to the fact that most online business owners know absolutely nothing, nada, zip, zilch about online business; add in not so savory anything goes marketers and not only are you inundated with overwhelming information but losing money at a phenomenal rate chasing the next shiny new object that will have you earning “five figures in 30-days”.

Really? While we’d all like to be there don’t forget to use some good old fashioned common sense. Stay laser focused don’t let smooth talk distract you!

As an online business owner you must absolutely remain laser focused on the  original intent of your business.

By remaining laser focused on your business you will see your business grow at a much faster and steadier pace. Chasing after the newest latest and greatest idea only leads to frustration.

That being said, however, business owners must also stay abreast of new and emerging technologies, ideas, etc. that may become the next Facebook or Google. Every new or innovative idea needs to be measured against your original ideas, business plan, or business model. More importantly, you need to ask yourself, “Does this new idea increase customer satisfaction and/or increase profits? Does this new idea create, in Robert Kiyosaki’s Rich Dad Poor Dad model, an asset or liability for your business?

Learning about your business, learning to build your business, and yourself are worthwhile and necessary for online business. Remember to eat the elephant one bite at a time, however, and don’t try to learn everything at once.

Some of the best advice I’ve ever received when it comes to learning was to read only one book at a time. That’s a thank you to Timothy Ferriss by-the-way. My library is FILLED with hundreds (300 plus at last count from a yard sale we had several weeks ago) of books at least half dedicated to building business, personal improvement, and motivation. If I had not remained laser focused on where I want my business to go…I would have been overwhelmed. If I had tried to read several different non-fiction books at once…I would have been overwhelmed.

Again, by staying laser focused on your business’ original intent will help you from becoming overwhelmed.

Staying laser focused on your business helps if you have goals. If you started your business and wrote down business goals—BONUS! Goals will help you stay on track and give you a sounding board to use for evaluating potential new projects.

Finally, one of the greatest things about cyberspace is the free and uncensored information available to anyone willing to look. One of the WORST things about cyberspace is not only the overwhelming amount of information but the lack of credible review. Let the buyer beware!

Do your homework, remain laser focused on your business and its goals and I’ll see you on the beaches of the world!



P.S. If you are ready to Have REAL SUCCESS with a Home Business—CLICK HERE


Keith is the resident writer and troublemaker at Empowered Pros.
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