Get Serious About Business

Most new entrepreneurs will start a home-based business much like a Kentucky Derby racehorse bolting out of the gate at full

Get Serious About Your Business

speed. After a couple of laps, however, they slow down and all too often come to a complete stop.

This is especially noticeable with those business owners who decide to begin their online presence with a blog. After a few short weeks the blog posts slow down and after a few months will come to a complete stop.

To turn you hobby into a business YOU MUST get serious about your new endeavor.

Here are five strategies to help you get serious about your business.

1. Remember that a business is a marathon, not a sprint. Very few businesses go from zero to worth millions overnight. Regardless of what so-called online gurus will tell you, building a home-based business, like any business will take time. Keep that in mind and don’t get frustrated if your business isn’t turning a profit overnight. Look for small victories as your business grows. An opt-in here, an affiliate there. It won’t be long before sales begin to improve and takeoff.

2. Test and measure your results. A wise man once said in order to improve something you must be able to measure it. Just throwing out pay per click ads, for example, without having a way of knowing whether the ads work or not is not only a waste of time; it’s a waste of money. You need to be able to key in on what ads are actually working and which ads aren’t in order to see you business grow.

3. Understand and live by the Pareto Law. This is the 80/20 law; the rule that says you receive 80% of your achievements from 20% of your labors. If you followed the rule above and are measuring your work you should know where your business is seeing the best results. If you can, eliminate as much of the dead effort as possible and concentrate on the 20% giving you the best results.

4. Understand Parkinson’s Law. I read an article by John Chow at John Chow dot Com about how when he owned a print shop business his head printer could fill an 8 hour day with 4 print jobs or 40. This is called Parkinson’s Law. Giving yourself deadlines and sticking to them will force you to get important work done in minimal time. If you have started your home-based business on a part-time basis this will pay HUGE dividends for you over the long haul.

5. Remember time is money. What are you doing in your business that is taking up time and could be done more inexpensively by someone else? Are you spending all of your time doing chores that could be outsourced? In a previous article I mentioned how Tim Ferriss can work a 4-hour workweek by outsourcing much of his menial tasks. If a millionaire can do this, can’t you? Take a look at and see what five dollars can do for your business—and your time!

If you want to get serious about your business put these five strategies to work for you.

Understanding that a business takes time to develop will help you keep your mind in the game and eyes on your objectives. Before you invest a large sum of money into ads, websites, syndication services, etc. take trial runs. Many of the tools you need to build an online business presence have free trial offers. Test and measure how these tools work for you. Set deadlines for yourself and if you outsource make sure you set deadlines on your assistants as well.

I try to keep these strategies in mind every day in my business and they work for me and I’m sure they’ll work for you as well. If you try these strategies and they work for you and your business as well, let me know by leaving a comment.

Here’s to your success and I’ll see you on the beaches of the world.


P.S. If You Don’t Have a Step-By-Step Blueprint for Online Business Success Check This Out. Unless You’re Already Earning 6-Figures Part Time. Click Here for Instant Access

Keith is the resident writer and troublemaker at Empowered Pros.
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